Increasing EU's Trade and Investment Flows into Malaysia and ASEAN

The EU-Malaysia Chamber of Commerce & Industry (EUMCCI) has been awarded their fourth project co-funded by the European Commission as the Lead Applicant.

The project is aimed at promoting Malaysia as a direct trade market and as an easy, cost-effective gateway to the ASEAN market of 600 million consumers. At the same time, Malaysian SMEs wanting to establish themselves regionally benefit from partnership with reputed and innovative EU companies which can offer high standard quality and services.

The project is planned over a broad time-frame of 60 months and focuses on the four key sectors:



The project also entails business services, capacity building, trade missions and informative web portals with IPR and Standards Helpdesks.

The project builds on results of a previous EU co-funded project "Enhancing the Business Dialogue and Cooperation in the Services Sector", which strengthened EUMCCI's position as the main EU advocacy Chamber and contributed greatly to better relations with Government Agencies and officials in Malaysia.


Project Framework


SEBSEAM-M Press Releases


Project Partners & Associate Partners